About Us

Time to Change is England's most ambitious programme to end discrimination faced by people who experience mental health problems.

Our vision:
To make lives better for everyone by ending mental health discrimination

Our mission:
To inspire people to work together to end the discrimination surrounding mental health

Who are we?

The programme of 35 projects is led by Mind, and Rethink (Mental Health Media have now merged to become part of Mind). It is funded with £16m from the Big Lottery Fund and £4m from Comic Relief, and evaluated by the Institute of Psychiatry at King's College, London. 

The programme is backed by international evidence on what works, and has at its heart people with direct experience of mental health problems.

It will include:

We aim to work with all sectors and communities to tackle a lingering taboo and one of the greatest social injustices.

A world first

Not only are we England’s biggest ever attempt to end stigma and discrimination and improve well-being, we are also a world first.

Other anti-discrimination programmes have measured their ability to change public attitudes around mental health, but we are the first to aim to change behaviour.

We will measure our success by evaluating our impact on the experience people actually have of discrimination.

Our aims:

  • To create a 5% positive shift in public attitudes towards mental health problems
  • To achieve a 5% reduction in discrimination by 2012
  • To increase the ability of 100,000 people with mental health problems to address discrimination
  • To engage over 250,000 people in physical activity
  • To produce a powerful evidence base of what works