The Institute of Psychiatry, Psychology and Neurology, King’s College London conducted the evaluation of Time to Change in the first phase. Find out more about the programme's impact and read more about what we achieved in phase 1 of the campaign.

  • Acta Psychiatrica Scandinavica Special Issue: Effectiveness of national anti-stigma programmes: Canada, England and Sweden, 2016

Data published in the Acta Psychiatrica Scandinavica journal, August 2016, evaluates the impact Time to Change. The English data is presented alongside that from campaigns in Sweden and Canada, between 2008 and 2014. Overall, the results in England show an improvement in public knowledge, attitudes and behaviour towards people with mental health problems in England. Read more and download the articles. 

  • Attitudes to Mental Illness 2014 Research Report, 2015

This report shows findings the from the National Attitudes to Mental Illness survey 2014, which has been conducted annually by TNS since 1993, with additional analysis carried out by the Institute of Psychiatry, Psychology & Neuroscience, King’s College London since 2009. The reported improvements in attitude change of 6% – against a 5% target between 2011 and 2014 – happened despite the risk of deterioration during times of economic hardship. Download the full report (PDF)

  • National Attitudes to Mental Illness, 2013

The latest National Attitudes to Mental Illness survey was conducted in late 2013 and published in October 2014. It shows the biggest improvement in mental health problems in a decade. Read more and download the report

  • The Lancet Psychiatry, June 2013: Effect of the Time to Change anti-stigma campaign on trends in mental-illness-related public stigma among the English population in 2003—13

Research by the Institute of Psychiatry, Psychology and Neurology, King's College London investigates 10 year trends in public attitudes in England before and during Time to Change campaign activity. The data from 2003 to 2013 shows a “step change” increase in positive attitudes in some key areas after the campaign launched. Although attitudes may have been at risk of deterioration during times of economic hardship, they continued to improve during the recession in England and the authors suggest this is likely to be due to Time to Change. Read our press release or read the paper's abstract.

  • British Journal of Psychiatry special edition, 2013

In early 2013 the Institute of Psychiatry, Psychology and Neurology, King’s College London published a special Time to Change supplement through the British Journal of Psychiatry. The supplement includes key evaluation papers on Phase 1 of Time to Change (2007-2011). Download the full report >>

  • Comment on the evaluation of the Time to Change campaign

A response from the Institute of Psychiatry, Psychology and Neurology, King’s College London about the Time to Change evaluation. Download the full report (PDF)

  • Mass social contact interventions and their effect on mental health related stigma and intended discrimination (June 2012)

A Time to Change evaluation report from the Institute of Psychiatry, Psychology and Neurology, King’s College London. Download the full report (PDF)

  • Evaluation of a brief anti-stigma campaign in Cambridge: do short-term campaigns work? (June 2010)

A Time to Change evaluation report from the Institute of Psychiatry, Psychology and Neurology, King’s College London. Download the full report (PDF)

  • Viewpoint: Challenging mental health related stigma through social contact (Feb 2010)

A Time to Change evaluation report from the Institute of Psychiatry, Psychology and Neurology, King’s College London. Download the full report (PDF)

  • Knowledge and attitudes as predictors of intentions to seek help and disclose a mental illness (June 2011)

A Time to Change evaluation report from the Institute of Psychiatry, Psychology and Neurology, King’s College London. Download the full report (PDF)

  • Development and psychometric properties of the Mental Health Knowledge Schedule (MAKS) (July 2010)

A Time to Change evaluation report from the Institute of Psychiatry, Psychology and Neurology, King’s College London (only available through a subscription). Download the full report (PDF)

  • Stigma and discrimination in mental illness: Time to Change (June 2009)

A Time to Change evaluation report from the Institute of Psychiatry, Psychology and Neurology, King’s College London (only available through a subscription). Read full report (PDF)

  • England’s Time to Change antistigma campaign: one-year outcomes of service user-related experiences of discrimination (May 2012)

A Time to Change evaluation report from the Institute of Psychiatry, Psychology and Neurology, King’s College London (only available through a subscription). Download the full report (PDF)

  • The effect of disclosure of mental illness by interviewers on reports of discrimination experienced by service users (2011)

A Time to Change evaluation report from the Institute of Psychiatry, Psychology and Neurology, King’s College London (only available through a subscription). Download the full report (PDF)

Workplace attitudes

  • Employers’ attitudes to people with mental health problems in the workplace in Britain: changes between 2006 and 2009 (2011)

A report from the Institute of Psychiatry, Psychology and Neurology, King’s College London on employers' attitudes towards people with mental health problems in the workplace in Britain: changes between 2006 and 2009 (available through subscription). Download the full report (PDF)

Social media

  • Time to Change Evaluation: Facebook survey results June 2010

A survey on the impact of the Time to Change Facebook group on the people using it. Download the full report here (PDF)